About

The Big eDuh is a book in progress about the elegant power of keyword generic domain names, and the strategic market advantage that they can provide, in driving customers to your brand.

The author is Tasha L. Kidd, a student of demographics and market trends in the 70’s, a professional instructional designer, and multimedia expert in the 80’s and 90’s, and a long-time business consultant to corporations across many industries in internal and market strategies and performance improvement.

She was a thought leader in the ’80’s in interactive multimedia, and was named among the Top Multimedia Producers in the early ’90’s.  She was selected to design the judging criteria that are used for multimedia in many leading international competitions today, and was in charge of judging many competitions for the CINDY’s and other competitions.

Herself a recipient of Gold and Silver CINDY awards, and other international awards for design and technical elegance and online learning, Tasha has advised on strategy and led design and development for companies that include AT&T, NCR, Northern Telecom, MCI, Sprint, World Book, Motorola, Allsteel, ADP, Cummins Engine, Eli Lilly, Caterpillar, NASA, IBM, and many others.